Getting your small business up and running can be intimidating and beyond that, the questions, how will people find me??!! I used to be in those same shoes! Starting a video production business in Denver was intimidating and there were many uncertainties but I knew that the journey of 1000 miles starts with one footstep so I had to take that first step and see what happens.
I had many successes and many areas I learned from. One of those areas being SEO, (search engine optimization) you’d be surprised that the amount of people I chat with about what we do, have no idea what SEO even means, and thats okay! SEO is how your business is found on the intervebs (said with a Switzerland accent) haha, gotta make this boring content fun somehow!
Let me be honest with you! I used to pay $450 a month to be ranked on the first page of google for 6 keywords in my niche around video production and wedding films. Ouch!! and that price is actually on the lower end of the spectrum!
What exactly was I paying for? I had no idea! So I started to do some research and by circumstance I ended up getting a video gig for a company who specialized in SEO so I learned enough info to be dangerous in that weekend. I thought, well! If I’m paying $450 a month but kinda have the knowledge to do this myself I will dive in and see where it takes me.
Here I am almost a year later with enough info to successfully rank my own site and a handful of others to make sure I knew what I was doing.
That’s where the early bird pricing came into play. I wanted to offer something that was less than half of what I was paying for a guarantee on better results!